Dr. Raymond R. Liu

 

Associate Professor

Department of Management and Marketing

College of Management

University of Massachusetts Boston

Boston, MA 02125

Telephone: 617-287-7739

Fax: 617-287-7725

Email: raymond.liu@umb.edu

 

 

Teaching      Research      Resume      Photos     Back to UMass directory

 

 

 

 

 

 

 

 

 

Education

  • Ph.D., University of Oregon
  • MBA, Dalian University of Technology
  • BS, Dalian University of Technology

 

Publications in

  • Journal of Consumer Psychology.
  • Journal of Consumer Marketing.
  •  Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior.
  • Journal of International Consumer Marketing.
  • Journal of Business and Economics Research
  • Psychology and Marketing.
  • Advances in Consumer Research.
  • European Advances in Consumer Research.

 

Courses Taught

 

·        Marketing Research

·        Principles of Marketing

·        International Marketing

·        Data Analysis of Marketing Management

·        Advanced Marketing Research Methods

·        Marketing Management

·        International Marketing Management

·        Computer-Assisted Marketing Analysis and Planning

·        Marketing Strategy and Simulation

·        Econometrics

·        Business Statistics

·        Quantitative Methods in Management